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Great Canadian Heinz Ketchup Cake

Contributed by: News Canada

Ketchup in cake? You bet your sweet condiment

(NC) - Canadians have a new reason to be passionate about their ketchup. With one third of our ketchup consumption already coming from recipes, Heinz has kicked things up a notch by introducing an ingenious new recipe. Ketchup lovers can now enjoy a perfectly spiced, unexpectedly red and totally delicious cake that tastes like carrot cake without all the work.

Called the Great Canadian Heinz Ketchup Cake, the recipe was developed as a way to thank Canadians for their support as the company celebrates its 100th anniversary in Canada. The cake is easy to make and uses everyday ingredients that can be found in your fridge or pantry.

"We all think of ketchup as the perfect complement to hotdogs, hamburgers and fries, but its unique taste makes it an ideal flavour enhancer for many recipes including desserts," explains Amy Snider, PHEc. and Culinary Nutritionist., "Heinz Ketchup not only adds great flavour to the cake, but it also creates a wonderfully moist texture."

With Canadians being the second highest per capita users of ketchup in the world, this gorgeously red dessert is sure to grace the tables of cake and ketchup lovers from coast to coast to coast during this special anniversary year. You can find many other delicious ketchup recipes at www.heinzitup.com. And while you're there, be sure to enter the Heinz Ketchup Fan of the Century contest for a chance at winning the $25,000 cash grand prize.

Ingredients:

• 2 cups (500 mL) all-purpose flour
• 2 tsp (10 mL) baking powder
• 1 1/2 tsp (7 mL) ground cinnamon
• 1 tsp (5 mL) baking soda
• 1/2 tsp (2 mL) each ground nutmeg and ginger
• 1/2 cup (125 mL) Heinz Tomato Ketchup
• 1/2 cup (125 mL) water
• 2 tbsp (30 mL) red food colouring
• 3/4 cup (175 mL) butter, softened
• 1 1/2 cups (375 mL) packed dark brown sugar
• 2 eggs

Serving Size: Makes 12 Servings